Creating Meaningful Connections With the Gulf Consumer
BoF’s latest knowledge report examines strategies for how fashion and beauty brands can create lasting impact and culturally resonant activations with the GCC consumer base....
Author : Raven Ward
German Watchdog Says Shein Must Substantiate or Remove Net-Zero Claims
The ultra-fast fashion retailer says it has updated language on its website following engagement with the group....
How Creators Can Avoid Being Replaced by AI
As AI-generated content and recommendations become the norm, creators face renewed pressure to stand out. Leaning on human creativity and connection is a good place...
A New Challenger Is Taking on Sephora in Its Biggest Market
Canadian chain Sukoshi is expanding into the US quickly, having opened six stores since the start of 2025 vending a variety of beauty products from...
Why a Nice Tuxedo Doesn’t Cut It on the Red Carpet Anymore
Hollywood’s leading men are trading unassuming tailoring for a playful, but still refined, approach to event dressing....
This Week: Fashion’s Biggest Sports Week Ever (Until the Next One)
Thom Browne, Abercrombie & Fitch and Tecovas are among the brands with Super Bowl activations. Meanwhile, the Winter Olympics kick off in Milan....
For These Beauty Products, It’s What’s on the Outside That Counts
Brands are designing products and packaging meant to be clicked, tapped and touched. Actually using them is beside the point....
Winter Games in Italy Attract Luxury Brands Seeking Global Stage
Luxury fashion brands are seeking to capitalise on the Milano Cortina Winter Olympics, opening boutiques, sponsoring teams and launching collections....
How Jewellery Houses Aim to Stay Ahead In 2026
High jewellery brands including Boucheron, Chaumet, De Beers and Dior showed new collections at Haute Couture week in Paris as they manage so far to...
The Beating Heart of Haute Couture
IT’S ALIVE! in the dreamweaving hands of Alessandro Michele at Valentino and Daniel Roseberry at Schiaparelli, reports Tim Blanks....