P&G Tops Estimates on Beauty Products Demand, Warns of Profit Hit From Middle East War
Procter & Gamble on Friday said it expected a $150 million hit to its annual profit, even as demand for its pricier hair and skin...
Author : Raven Ward
Perfecting the Art of Pre-Marketing
Brands are turning launches into months-long narratives, building waitlists and dropping hints for consumers to decode ahead of time. But the strategy only works if...
E.l.f. Beauty, Lululemon Face High Cost of Price Transparency
Brands that publicly disclosed tariff-related price hikes are now facing class-action lawsuits from consumers....
LVMH’s Bernard Arnault Says Return to Growth Depends on Resolving Middle East Crisis
Luxury’s mid and long-term prospects remain intact, but short-term recovery hinges on outcome of conflict in the Middle East, LVMH’s chairman said at the company’s...
The Real Reason Ulta Beauty World Was a Hit
This week, Priya Rao dives into the latest experiential beauty festival, Beiersdorf’s Nivea problems and Salone del Mobile’s perfume plays....
Jacob Elordi Named Blue de Chanel Ambassador
The ‘Euphoria’ actor is the newest face of Chanel’s flagship men’s fragrance franchise, which will debut a new campaign this May....
Lululemon Names Former Nike Executive O’Neill Its Next CEO
O’Neill, who was most recently Nike Inc.’s president of consumer, product and brand, will take over as permanent CEO on Sept. 8....
The Search for the Next Blockbuster Influencer Brand
A new generation of brands like Alix Earle’s acne line shows that launches can still beat influencer brand fatigue....
Zara Workers Urge Fashion Chain to Stop Plan Cutting Local Wages
Labour representatives worry the shift to standardised conditions would erase years of locally negotiated terms in A Coruña....
i-D Launches Dedicated Beauty Vertical and Zine
The UK magazine is introducing a multi-platform vertical and inaugural dedicated beauty print zine fronted by popstar Tyla....